Central Library OPAC University of Rajshahi
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Advertising : Principles and management casas / Charless J. Dirksen , Arthur Kroeger and franco M. Nicosia

By: Contributor(s): Material type: TextLanguage: English Publication details: Homewood, Ill. : R.D. Irwin, 1983.Edition: 6th edDescription: xiv, 622 p., [4] p. of plates : ill. (some col.) ; 25 cmISBN:
  • 0256026467
Subject(s): DDC classification:
  • 659.1 19 NIA
Item type: Books
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-3 Available USD A102570
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-5 Available USD A89350
Books Central Library, University of Rajshahi Reading Room Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-1 Not For Loan USD A89355
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-4 Available GBP A89347
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-9 Available GBP A101312
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-10 Available GBP A101316
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-4 Available GBP A89351
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-5 Available GBP A89352
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-6 Available GBP A89353
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-7 Available GBP A102572
Books Central Library, University of Rajshahi Non-fiction 659.1 DIA 1983 (Browse shelf(Opens below)) C-8 Available GBP A102574
Books Central Library, University of Rajshahi Non-fiction 659.1 NIA 1974 (Browse shelf(Opens below)) C-2 Available GBP A54811

Rev. ed. of: Advertising principles, problems, and cases. 5th ed. 1977.

Includes indexes.

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