Advertising Intensity and Market Concentration Within Selected Product Categories Kent Michael Lancaster
Material type:
TextLanguage: English Publication details: America : College of Communication Arts and Science, 1979.Description: vii,171p. ; 21cmSubject(s): DDC classification: - 658.8Β LAA 1979
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Central Library, University of Rajshahi Reading Room | Non-fiction | 658.8 LAA 1979 (Browse shelf(Opens below)) | C-1 | Added to bundle | GBP | A101356 |
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