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Tested advertising methods / John Caples.
Material type:
TextLanguage: English Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1974.Edition: 4th ed., rev. and enlDescription: 318 p. : ill.; 21 cmISBN: - 0139069097
- 659.13 CAT 1974
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Central Library, University of Rajshahi | Non-fiction | 659.13 CAT 1974 (Browse shelf(Opens below)) | C-5 | Available | USD | A103995 | |||||||||||
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Central Library, University of Rajshahi | Non-fiction | 659.13 CAT 1974 (Browse shelf(Opens below)) | C-2 | Available | USD | A103992 | |||||||||||
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Central Library, University of Rajshahi Reading Room | Non-fiction | 659.13 CAT 1974 (Browse shelf(Opens below)) | C-1 | Not For Loan | USD | A103991 | |||||||||||
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Central Library, University of Rajshahi | Non-fiction | 659.13 CAT 1974 (Browse shelf(Opens below)) | C-2 | Available | USD | A103993 | |||||||||||
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Books
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Central Library, University of Rajshahi | Non-fiction | 659.13 CAT 1974 (Browse shelf(Opens below)) | C-3 | Available | USD | A103994 |
Browsing Central Library, University of Rajshahi shelves,Shelving location: Reading Room,Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| 659.113 WOM 1962 Measuring advertising results,/ | 659.12 HAT 1938 Trade marks and their protection under the Trade Marks Act, 1938 ; with notes on protection abroad / | 659.13 BOS 1967 Strategy in advertising ; matching media and messages to markets and motivations / | 659.13 CAT 1974 Tested advertising methods / | 659.13 VRV 1968 Victorian advertisements / | 659.132 JEC 1985 Creative strategy in advertising / | 659.132 VAC 2002 The craft of copywriting / |
Includes indexes.
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