International marketing strategy : selected readings / edited by H. B. Thorelli.
Material type:
TextLanguage: English Series: Penguin education | Penguin modern management readingsPublication details: Harmondsworth, Eng : Penguin Books, c1973Description: 380 p. ; 20 cmSubject(s): DDC classification: - 658.8008 INT 1973
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Central Library, University of Rajshahi Reading Room | Non-fiction | 658.8008 INT 1973 (Browse shelf(Opens below)) | C-1 | Not For Loan | GBP | A79928 |
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| 658.80072 MAR 1966 Marketing management; cases from the emerging countries / | 658.80072 PAM 1978 Marketing models and econometric research / | 658.80077 RYP 1976 Programmed learning aid for principles of marketing / | 658.8008 INT 1973 International marketing strategy : selected readings / | 658.8008 MEM 1970 Managerial marketing policies and decisions / | 658.80091724 PAM 1979 Marketing in the developing world / | 658.800954 MEM 1980 Marketing : environment, concepts, and cases / |
Includes bibliographies and Index
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