Building brand advocacy through relationship marketing of mobile financial service recipients in Bangladesh / (Record no. 85423)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01083nam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| RUCL Control Number | 85423 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| rucl marc code | BD-RjUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250803175338.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250803s2024 bg a|||| m||| 00| 0 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| system control number | (BD-RjUL)85423 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-RjUL |
| Language of cataloging | eng |
| Transcribing agency | BD-RjUL |
| Modifying agency | BD-RjUL |
| 041 ## - LANGUAGE CODE | |
| Language code of Book | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| DDC Edition number | 23 |
| Classification number | 658.827095492 |
| Author mark and Year | SAB 2024 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Saha, Rajesh Kumar |
| 9 (RLIN) | 16434 |
| 245 10 - TITLE STATEMENT | |
| Title | Building brand advocacy through relationship marketing of mobile financial service recipients in Bangladesh / |
| Statement of responsibility, etc | Researcher Rajesh, Kumar Saha ; |
| Name of Supervisor/Co-Supervisor | Supervisor : Md. Borak Ali, Co-Supervisor : Suvra, Rani Chanda |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Rajshahi : |
| Name of publisher, distributor, etc | Institute of Bangladesh Studies, University of Rajshahi, |
| Date of publication, distribution, etc | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xviii, 205 leaves : |
| Other physical details | ill, ; |
| Dimensions | 29.cm. |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (Ph.D.) -- Institute of Bangladesh Studies, University of Rajshahi, 2024 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | References : Leaves 173 - 197 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Distributor brands |
| General subdivision | Mobile financial service |
| Geographic subdivision | Bangladesh |
| 9 (RLIN) | 16435 |
| 700 ## - ADDED ENTRY--SUPERVISOR/CO-SUPERVISOR NAME | |
| Personal name | Ali, Md. Borak, Supervisor |
| 9 (RLIN) | 16436 |
| Personal name | Chanda, Suvra, Rani, Co-Supervisor |
| 9 (RLIN) | 16437 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Theses |
| Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date of accession | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Thesis |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Theses | Central Library, University of Rajshahi | Central Library, University of Rajshahi | Documentation Section | Controller of Exan. R.U. | THE 658.827095492 SAB 2024 | D5186 | 03/08/2025 | C1 | Theses |