Central Library OPAC University of Rajshahi

Marketing; concepts and strategy / (Record no. 75984)

MARC details
000 -LEADER
fixed length control field 00746nam a2200265 a 4500
001 - CONTROL NUMBER
control field 75984
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211209082755.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190929s1966 enka b 000 0 eng
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)76203
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-RjUL
Language of cataloging eng
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Author mark and year BEM 1966
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bell, Martin L.
9 (RLIN) 233279
245 10 - TITLE STATEMENT
Title Marketing; concepts and strategy /
Statement of responsibility, etc. [by] Martin L. Bell.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London ;
-- Melbourne :
Name of publisher, distributor, etc. Macmillan,
Date of publication, distribution, etc. c1966
300 ## - PHYSICAL DESCRIPTION
Pagination xii, 686 p.:
Illustrations ill.;
Size 23 cm.
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price 50/-
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Bibliographical footnotes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 233280
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Date last seen Copy number Koha item type
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 29/09/2019   658.8 BEM 1966 29/09/2019 C-1 Books