Central Library OPAC University of Rajshahi

Marketing research : (Record no. 62135)

MARC details
000 -LEADER
fixed length control field 00887nam a2200277 a 4500
001 - CONTROL NUMBER
control field 62135
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211209081040.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170123s1985 ilua 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256031835
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)62260
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency MYG
-- BD-RjUL
Language of cataloging eng
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.83
Author mark and year BOM 1985
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
9 (RLIN) 182941
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title text and cases /
Statement of responsibility, etc. Harper W. Boyd, Jr., Ralph Westfall and Stanley F. Stasch.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Homewood, Ill. :
Name of publisher, distributor, etc. R.D. Irwin,
Date of publication, distribution, etc. c1985.
300 ## - PHYSICAL DESCRIPTION
Pagination xv, 836 p. :
Illustrations ill. ;
Size 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 182766
Topical term or geographic name as entry element Marketing research
Form subdivision Case studies.
9 (RLIN) 183797
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Westfall, Ralph L.
Personal name Stasch, Stanley F.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Date last seen Copy number Koha item type
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 22/08/1990   658.83 BOM 1985 23/01/2017 C-1 Books