Marketing principles and techniques : (Record no. 53465)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00748nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 53465 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| rucl marc code | BD-RjUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211209075950.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161015s1993 ii a 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8171003389 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (BD-RjUL)53585 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-RjUL |
| Language of cataloging | eng |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 658.80954 |
| Author mark and year | THM 1993 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Thakur, Devendra |
| 9 (RLIN) | 155059 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing principles and techniques : |
| Remainder of title | with special reference to examples of marketing in India / |
| Statement of responsibility, etc. | C.P. Thakur, Devendra P. Sharma. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | UBS Publishers' Distributors, |
| Date of publication, distribution, etc. | 1993 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | x, 298p. : |
| Illustrations | ill. ; |
| Size | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Study and teaching |
| 9 (RLIN) | 159821 |
| Geographic subdivision | India. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Date last seen | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | Central Library, University of Rajshahi | Central Library, University of Rajshahi | 01/07/1997 | World Agency, Dhaka | 242.00 | 658.80954 THM 1993 | 15/10/2016 | C-2 | Books | |||||
| Dewey Decimal Classification | Not For Loan | Non-fiction | Central Library, University of Rajshahi | Central Library, University of Rajshahi | Reading Room | 01/07/1997 | World Agencies, Dhaka | 242.00 | 658.80954 THM 1993 | 11/03/2017 | C-1 | Books |