Marketing principles and techniques : with special reference to examples of marketing in India /
Thakur, Devendra
Marketing principles and techniques : with special reference to examples of marketing in India / C.P. Thakur, Devendra P. Sharma. - New Delhi : UBS Publishers' Distributors, 1993 - x, 298p. : ill. ; 23 cm.
Includes index.
8171003389
Marketing--Study and teaching--India.
658.80954 / THM 1993
Marketing principles and techniques : with special reference to examples of marketing in India / C.P. Thakur, Devendra P. Sharma. - New Delhi : UBS Publishers' Distributors, 1993 - x, 298p. : ill. ; 23 cm.
Includes index.
8171003389
Marketing--Study and teaching--India.
658.80954 / THM 1993