Central Library OPAC University of Rajshahi

Marketing management / (Record no. 1754)

MARC details
000 -LEADER
fixed length control field 00724nam a22002537a 4500
001 - CONTROL NUMBER
control field 1754
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211208233414.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131209s2006 I ||||| |||| 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120327993
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)1781
040 ## - CATALOGING SOURCE
Original cataloging agency BD-RjUL
Language of cataloging eng
Transcribing agency BD-RjUL
Modifying agency BD-RjUL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author mark and year KOM 2006
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip,
9 (RLIN) 1938
245 1# - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. Philip Kotler and Kevin Lane Keller.
250 ## - EDITION STATEMENT
Edition statement 12 th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Prentice-Hall of India,
300 ## - PHYSICAL DESCRIPTION
Pagination xxxviii, 729 p. :
Illustrations ill. ;
Size 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Management
9 (RLIN) 5800
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Date last seen Date checked out Copy number Koha item type
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon Enterprise Ltd. 495.00 3 1 658.8 KOM 2006 17/09/2015 02/09/2015 C-9 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Dhaka Paragon Enterprise Ltd. 495.00 6   658.8 KOM 2006 27/05/2024 20/05/2024 C-4 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Dhaka, Paragon Enterprises ltd. 495.00 3   658.8 KOM 2006 23/09/2024 12/05/2024 C-6 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   28/05/2008 Dhaka: paragon enterprise Ltd. 495.00 3   658.8 KOM 2006 27/03/2017 02/03/2017 C-11 Books
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 08/12/2021 Paragon Interprise , Dhaka 495.00     658.8 KOM 2006 27/10/2019   C-1 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00 3   658.8 KOM 2006 29/09/2024 18/09/2024 C-2 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00 2   658.8 KOM 2006 30/09/2024 18/09/2024 C-3 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00     658.8 KOM 2006 27/10/2019   C-5 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00     658.8 KOM 2006 27/10/2019   C-7 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00     658.8 KOM 2006 27/10/2019   C-8 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00     658.8 KOM 2006 27/10/2019   C-10 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   08/12/2021 Paragon Interprise , Dhaka 495.00     658.8 KOM 2006 27/10/2019   C-12 Books