Marketing management /
Kotler, Philip,
Marketing management / Philip Kotler and Kevin Lane Keller. - 12 th ed. - New Delhi : Prentice-Hall of India, - xxxviii, 729 p. : ill. ; 28 cm.
Includes index.
8120327993
Marketing -- Management
658.8 / KOM 2006
Marketing management / Philip Kotler and Kevin Lane Keller. - 12 th ed. - New Delhi : Prentice-Hall of India, - xxxviii, 729 p. : ill. ; 28 cm.
Includes index.
8120327993
Marketing -- Management
658.8 / KOM 2006