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International marketing / Philip R. Cateora, John M. Hess. by

Cateora, Philip R
Hess, John M, 1929- [joint author.]

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Homewood ; Ill. : R. D. Irwin, c1979

Availability: Items available for loan: Central Library, University of Rajshahi (5)Call number: 658.848 CAI 1979, ... Items available for reference: Central Library, University of Rajshahi: Not For Loan (1)Call number: 658.848 CAI 1979.

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International marketing / Philip R. Cateora, John L. Graham. by

Cateora, Philip R
Graham, John L

Edition: 12th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Boston : McGraw-Hill/Irwin, c2005 [reorinted 2006]

Availability: Items available for loan: Central Library, University of Rajshahi (3)Call number: 658.84 CAI 2006, ...

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