Central Library OPAC University of Rajshahi
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

By: Contributor(s): Material type: TextLanguage: English Publication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 3rd edDescription: xx, 668 p. : ill. ; 26 cmISBN:
  • 0072471425 (alk. paper)
Subject(s): DDC classification:
  • 658.8 21 ZES 2003
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Item type: Books
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Central Library, University of Rajshahi Non-fiction 658.8 ZES 2003 (Browse shelf(Opens below)) C-2 Available BDT B21027

Includes bibliographical references and index.

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