Measuring advertising results,/ by Harry Dean Wolfe, James K. Brown [and] G. Clark Thompson.
Material type:
TextLanguage: English Series: National Industrial Conference Board. Studies in business policy ; no. 102Publication details: [New York : National Industrial Conference Board, 1962]Description: 177 p. : illus.; 28 cmSubject(s): DDC classification: - 659.113 23 WOM 1962
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Central Library, University of Rajshahi Reading Room | Non-fiction | 659.113 WOM 1962 (Browse shelf(Opens below)) | C-1 | Not For Loan | A25123 | ||||||||||||
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Central Library, University of Rajshahi | Non-fiction | 659.113 WOM 1962 (Browse shelf(Opens below)) | C-2 | Available | A25124 |
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| 659.109549 TOS 1968 Sociopolitical economy of advertising & pamphleteering / | 659.109549 TOS 1968 Sociopolitical economy of advertising & pamphleteering / | 659.113 HAC 1979 Consumer response to advertising and attitude towards products / | 659.113 WOM 1962 Measuring advertising results,/ | 659.12 HAT 1938 Trade marks and their protection under the Trade Marks Act, 1938 ; with notes on protection abroad / | 659.13 CAT 1974 Tested advertising methods / | 659.13 CAT 1974 Tested advertising methods / |
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