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Media and communication research methods : an introduction to qualitative and quantitative approaches / Arthur Asa Berger.
Material type:
TextPublication details: Thousand Oaks, Calif. : Sage Publications, c2000.Description: xix, 295 p. : ill. ; 24 cmISBN: - 0761918523 (alk. paper)
- 0761918531 (pbk. : alk. paper)
- 302.23072 21 BEM 2000
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Department of Information and Communication Engineering (ICE) Library Seminar Library | 302.23072 BEM 2000 (Browse shelf(Opens below)) | C.1 | Not For Loan | ICE00160 |
Includes bibliographical references and indexes.
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