Central Library OPAC University of Rajshahi

Marketing essentials / (Record no. 76234)

MARC details
000 -LEADER
fixed length control field 00725pam a2200253 a 4500
001 - CONTROL NUMBER
control field 76234
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211209082819.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191114t19851988njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0915322692:
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
Language of cataloging eng
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 19
Author mark and year KOM 1988
245 10 - TITLE STATEMENT
Title Marketing essentials /
Statement of responsibility, etc. Compiled by Lana S. Kendig
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Englewood Cliffs, N.J. :
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. c1988.
300 ## - PHYSICAL DESCRIPTION
Pagination 251 p. :
Illustrations ill. ;
Size 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 1939
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kendig, Lana S.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Date last seen Copy number Koha item type
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 28/10/1989 Asia Foundation , U.S.A.   658.8 KEN 1988 16/11/2019 C-1 Books