Central Library OPAC University of Rajshahi

A Japanese advertising agency : (Record no. 62057)

MARC details
000 -LEADER
fixed length control field 00915nam a2200289 a 4500
001 - CONTROL NUMBER
control field 62057
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211209081035.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170122s1996 enk 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0700703314
International Standard Book Number 0700705031 (pbk)
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)62182
040 ## - CATALOGING SOURCE
Original cataloging agency BD-RjUL
Language of cataloging eng
Transcribing agency BD-RjUL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 659.10952
Author mark and year MOJ 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Moeran, Brian,
Dates associated with a name 1944-
9 (RLIN) 184604
245 12 - TITLE STATEMENT
Title A Japanese advertising agency :
Remainder of title an anthropology of media and markets /
Statement of responsibility, etc. Brian Moeran
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Richmond :
Name of publisher, distributor, etc. Curzon,
Date of publication, distribution, etc. c1996
300 ## - PHYSICAL DESCRIPTION
Pagination xi, 322 p. ;
Size 23 cm
490 ## - SERIES STATEMENT
Series statement ConsumAsiaN book series.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising agencies
Geographic subdivision Japan
9 (RLIN) 184605
Topical term or geographic name as entry element Advertising
Geographic subdivision Japan
9 (RLIN) 184606
Topical term or geographic name as entry element Mass media
Geographic subdivision Japan
General subdivision Marketing
9 (RLIN) 184607
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title ConsumAsiaN book series.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Date last seen Copy number Koha item type
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 27/05/2004 Japan foun.   659.10952 MOJ 1996 22/01/2017 C-1 Books