Central Library OPAC University of Rajshahi

Principles of marketing / (Record no. 18930)

MARC details
000 -LEADER
fixed length control field 00854nam a22002654a 4500
001 - CONTROL NUMBER
control field 18930
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211209000346.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140222s2006 ii a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120328256
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)18988
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- BAKER
-- IXA
-- BD-RjUL
Language of cataloging eng
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
Author mark and year KOP 2006
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 1938
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 11th ed. , Indian Reprint ed. , Eastern Econimy ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Prentice-Hall of India ,
Date of publication, distribution, etc. c2006
300 ## - PHYSICAL DESCRIPTION
Pagination xviii, 651, [A-1]-I-20 p. :
Illustrations ill. ;
Size 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 58381
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary, Jt. auth.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Date last seen Copy number Koha item type Date checked out Total Renewals
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Dhaka Paragon Enterprise Ltd. 525.00   658.8 KOP 2006 22/02/2014 C-9 Books    
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 4 658.8 KOP 2006 22/04/2025 C-4 Books 17/04/2025  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 4 658.8 KOP 2006 06/06/2022 C-10 Books 18/05/2022  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 1 658.8 KOP 2006 26/02/2023 C-5 Books 12/02/2023  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 4 658.8 KOP 2006 07/06/2022 C-7 Books 05/06/2022  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 6 658.8 KOP 2006 23/05/2024 C-3 Books 24/04/2024  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 3 658.8 KOP 2006 23/02/2023 C-6 Books 09/02/2023  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   10/10/2005 Paragon, Dhaka 525.00 4 658.8 KOP 2006 29/03/2018 C-8 Books 26/02/2018 1
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   28/05/2008 Paragon Interprise Dhaka 525.00 1 658.8 KOP 2006 11/02/2020 C-11 Books 28/01/2020  
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   03/08/2006 Paragon Interprise , Dhaka 150.00   658.8 KOP 2006 17/10/2019 C-12 Books    
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 10/10/2005 Dhaka, Paragon Enterprises Ltd. 525.00   658.8 KOP 2006 29/01/2020 C-1 Books