Central Library OPAC University of Rajshahi

Marketing models / (Record no. 15743)

MARC details
000 -LEADER
fixed length control field 00863nam a2200265 a 4500
001 - CONTROL NUMBER
control field 15743
003 - CONTROL NUMBER IDENTIFIER
rucl marc code BD-RjUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211208235858.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140210r20031992njua b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120314751
035 ## - SYSTEM CONTROL NUMBER
System control number (BD-RjUL)15798
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-RjUL
Language of cataloging eng
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 20
Classification number 658.8
Author mark and year LIM 2003
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lilien, Gary L.,
Dates associated with a name 1946-
9 (RLIN) 48843
245 10 - TITLE STATEMENT
Title Marketing models /
Statement of responsibility, etc. Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Englewood Cliffs, N.J. :
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. c1992. [Reprinted 2003]
300 ## - PHYSICAL DESCRIPTION
Pagination xv, 803 p. :
Illustrations ill. ;
Size 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 715-776) and indexes..
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 48844
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
Personal name Moorthy, K. Sridhar.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Date last seen Copy number Koha item type
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   15/10/2005 Dhaka, Paragon Enterprises Ltd. 325.00   658.8 LIM 2003 10/02/2014 C-5 Books
  Dewey Decimal Classification   Not For Loan Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi Reading Room 15/10/2005 Dhaka, Paragon Enterprises Ltd. 325.00   658.8 LIM 2003 16/01/2017 C-1 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   15/10/2005 Dhaka, Paragon Enterprises Ltd. 325.00   658.8 LIM 2003 17/01/2017 C-3 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   15/10/2005 Paragon Interprise , Dhaka 325.00   658.8 LIM 2003 17/10/2019 C-2 Books
  Dewey Decimal Classification     Non-fiction Central Library, University of Rajshahi Central Library, University of Rajshahi   15/10/2005 Paragon Interprise , Dhaka 325.00   658.8 LIM 2003 17/10/2019 C-4 Books