Central Library OPAC University of Rajshahi

The big sell, structure and strategy of the mass media : radio & television, press, cinema, advertising /

Todd, Judith.

The big sell, structure and strategy of the mass media : radio & television, press, cinema, advertising / Judith Todd - London : Lawrence & Wishart, 1961. - 109 p.; 19 cm.


Advertising--Great Britain.
Advertising--United States.
Communication.

659.1 / TOB 1961