Central Library OPAC University of Rajshahi

Fundamentals of marketing /

Stanton, William J.

Fundamentals of marketing / William J. Stanton. - Fourth edition - New York : McGraw-Hill, c1975 - xvii, 752 p. : ill. ; 25 cm. - McGraw-Hill series in marketing .

Includes bibliographical references and indexes.

0070608628 $7.95


Marketing.
Marketing

658.8 / STF 1975