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Industrial marketing /

Alexander, Ralph S. 1893-1985.

Industrial marketing / by Ralph S. Alexander,James S. Cross and Richard M. Hill - 3rd. ed. - Boston : Richard D. Irwin., c1967. - xi , 698 p. : ill. ; 23

Includes bibliographical referencesand index.

Subjects--Topical Terms:
Industrial marketing --Management.
Marketing --Management.

Dewey Class. No.: 658.8 / ALI 1967

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