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Contemporary American marketing : readings on the changing market structure /

Contemporary American marketing : readings on the changing market structure / edited by Harper W. Boyd, Jr., Richard M. Clewett and Ralph Westfall. - Homewood, Ill., R. D. Irwin, c1957. - ix, 305 p. : ill. ; 23 cm.

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / CON 1957

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