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Marketing management /

Zober, Martin

Marketing management / Martin Zober - New York : Wiley, c1964 - xviii, 483 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0702122947

Subjects--Topical Terms:
Marketing--Management.

Dewey Class. No.: 658.8 / ZOM 1964

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