Consumer behavior: theory and practice
Walters, C. Glenn
Consumer behavior: theory and practice C. Glenn Walters. - Rev. ed. - Homewood, Ill. : R. D. Irwin, 1974 [Printing 1976] - xvi, 590 p. : ill. ; 24 cm.
Includes bibliographical references.
025601597X
Consumer behavior.
658.8342 / WAC 1976
Consumer behavior: theory and practice C. Glenn Walters. - Rev. ed. - Homewood, Ill. : R. D. Irwin, 1974 [Printing 1976] - xvi, 590 p. : ill. ; 24 cm.
Includes bibliographical references.
025601597X
Consumer behavior.
658.8342 / WAC 1976