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The craft of copywriting /

Valladares, June A. 1948-

The craft of copywriting / June A. Valladares. - New Delhi : Response Books, 2000 [Rprinting 2004] - 285 p. : ill ; 26 cm.

Includes bibliographical references and index.

ISBN: 8170368979 (India : HB) 8170368987 (India : PB) 0761994165 (US : HB) 0761994246 (US : PB)

Subjects--Topical Terms:
Advertising copy.

Dewey Class. No.: 659.132 / VAC 2004

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