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Mass communication /

Bittner, John R., 1943-

Mass communication / John R. Bittner. - 6th ed. - Boston : Allyn & Bacon, c1996. - xxx, 514 p. : ill. (some col.) ; 26 cm.

Includes bibliographical references (p. 489-498) and index.

ISBN: 0135607981

Subjects--Topical Terms:
Mass media.

Dewey Class. No.: 302.23 / BIM 1996

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