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Psychology of advertising /

Burtt, Harold E. 1890-

Psychology of advertising / by Harold Ernest Burtt ... - Boston ; New York [etc.] Houghton Mifflin Company, c1938 - x, 473 p. : 23 cm.

Includes bibliographical references and index.

Subjects--Topical Terms:
Advertising.
Psychology, Applied.

Dewey Class. No.: 659.1019 / BUP 1938

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