International marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora, John L. Graham. - 12th ed. - Boston : McGraw-Hill/Irwin, c2005 [reorinted 2006]. - xxxiii, 697 p. : col. ill., col. maps ; 28 cm.
Includes bibliographical references and indexes.
0072833718 (alk. paper)
Export marketing.
International business enterprises.
658.84 / CAI 2006
International marketing / Philip R. Cateora, John L. Graham. - 12th ed. - Boston : McGraw-Hill/Irwin, c2005 [reorinted 2006]. - xxxiii, 697 p. : col. ill., col. maps ; 28 cm.
Includes bibliographical references and indexes.
0072833718 (alk. paper)
Export marketing.
International business enterprises.
658.84 / CAI 2006