Men, motives, and markets /
Alderson, Wroe.
Men, motives, and markets / Wroe Alderson [and] Michael H. Halbert. - New Delhi : Prentice-Hall, c1968. - 118 p. : illus. ; 23 cm. - Prentice-Hall foundations of marketing series .
Includes index.
Marketing.
658.8 / ALM 1968
Men, motives, and markets / Wroe Alderson [and] Michael H. Halbert. - New Delhi : Prentice-Hall, c1968. - 118 p. : illus. ; 23 cm. - Prentice-Hall foundations of marketing series .
Includes index.
Marketing.
658.8 / ALM 1968