Advertising agency operations and management /
Barton, Roger, 1903-
Advertising agency operations and management / by Roger Barton. - 1st ed. - New York : McGraw-Hill, c1955. - 434 p. : illus. ; 24 cm. - McGraw-Hill series in advertising and selling .
Includes index.
Advertising agencies.
659.112 / BAA 1955
Advertising agency operations and management / by Roger Barton. - 1st ed. - New York : McGraw-Hill, c1955. - 434 p. : illus. ; 24 cm. - McGraw-Hill series in advertising and selling .
Includes index.
Advertising agencies.
659.112 / BAA 1955