Marketing : text, techniques, and cases /
Hansen, Harry L. 1911-1992.
Marketing : text, techniques, and cases / by Harry L. Hansen. - 3d ed. - New Delhi; bombay: D.B.Taraporevala, 1971. - xiii, 1024 p. : illus. ; 24 cm.
First-2d ed. published under title: Marketing: text, cases, and readings.
Bibliographical footnotes & Includes Index.
Marketing.
Administracao
658.8 / HAM 1971
Marketing : text, techniques, and cases / by Harry L. Hansen. - 3d ed. - New Delhi; bombay: D.B.Taraporevala, 1971. - xiii, 1024 p. : illus. ; 24 cm.
First-2d ed. published under title: Marketing: text, cases, and readings.
Bibliographical footnotes & Includes Index.
Marketing.
Administracao
658.8 / HAM 1971