Central Library OPAC University of Rajshahi
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Research methods for business students / Mark Saunders, Philip Lewis, Adrian Thornhill.

By: Contributor(s): Material type: TextLanguage: English Publisher: Harlow, Essex, Eng. : Pearson, 2019Edition: Eighth editionDescription: xxxiii, 833 pages : colored diagrams, colored illustrations, colored maps, graphs, tables; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292208787
Subject(s): DDC classification:
  • 23 650.072 SAR 2019
Contents:
Business and management research, reflective diaries and the purpose of this book -- Choosing a research topic and developing your research proposal -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Utilising secondary data -- Collecting data through observation -- Collecting primary data using research interviews and research diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report.
Item type: Books
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Central Library, University of Rajshahi Reading Room Non-fiction 650.072 SAR 2019 (Browse shelf(Opens below)) C-1 Not For Loan BDT B58569
Books Central Library, University of Rajshahi General Stacks Non-fiction 650.072 SAR 2019 (Browse shelf(Opens below)) C-2 Available BDT B58570
Books Central Library, University of Rajshahi General Stacks Non-fiction 650.072 SAR 2019 (Browse shelf(Opens below)) C-3 Available BDT B58571

Includes bibliographical references and index.

Business and management research, reflective diaries and the purpose of this book -- Choosing a research topic and developing your research proposal -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Utilising secondary data -- Collecting data through observation -- Collecting primary data using research interviews and research diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report.

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