000 00915nam a22002892a 4500
001 76074
003 BD-RjUL
005 20211209082802.0
008 191020s1956 nyua 000 0 eng d
035 _aOCLC ocm00544182 from D960403M
035 _a(BD-RjUL)76294
040 _aDLC
_cCSU
_dSER
_dUKM
_dEQO
_dBD-RjUL
_beng
041 _aeng
082 _223
_a658.8
_bMCR 1956
100 1 _aMcNair, Malcolm P.
_q(Malcolm Perrine),
_d1894-1985
_9233940
245 1 0 _aReadings in marketing /
_c[by] Malcolm P. McNair [and] Harry L. Hansen
250 _a2d ed
260 _aNew York :
_bMcGraw-Hill,
_c1956
300 _a559 p.:
_billus.
_c24 cm.
490 1 _aHarvard Business School case books
650 0 _aMarketing
_9233941
700 1 _aHansen, Harry L.,
_d1911-1992
_9233944
830 0 _aHarvard Business School case books
_9233945
942 _2ddc
_cBK
999 _c76074
_d76074