000 01020nam a2200301 a 4500
001 62294
003 BD-RjUL
005 20211209081051.0
008 170123s1979 nyua 001 0 eng d
020 _a0070347417
035 _a(BD-RjUL)62420
040 _aDLC
_cDLC
_dEQO
_dBD-RjUL
_beng
041 _aeng
082 _223
_a658.83
_bKIM 1979
100 1 _aKinnear, Thomas C.
_d1943-
_9182714
245 1 0 _aMarketing research :
_ban applied approach /
_cThomas C. Kinnear, James R. Taylor and Sebastian S. Kresge.
250 _aInternatinal student ed.
260 _aNew York :
_bMcGraw-Hill,
_cc1979.
300 _axvi, 656 p. :
_bill. ;
_c25 cm
490 1 _aMcGraw-Hill series in marketing
504 _aIncludes bibliographies and indexes.
650 0 _aMarketing research
_9182766
650 0 _aMarketing
_xManagement
_9175868
700 1 _aTaylor, James R.
_q(James Ronald),
_d1938-
_9185281
700 1 _aKresge, Sebastian S.
_9185282
830 0 _aMcGraw-Hill series in marketing
_9185288
942 _2ddc
_cBK
999 _c62294
_d62294