000 00915nam a2200289 a 4500
001 62057
003 BD-RjUL
005 20211209081035.0
008 170122s1996 enk 001 0 eng d
020 _a0700703314
020 _a0700705031 (pbk)
035 _a(BD-RjUL)62182
040 _aBD-RjUL
_beng
_cBD-RjUL
041 _aeng
082 _223
_a659.10952
_bMOJ 1996
100 1 _aMoeran, Brian,
_d1944-
_9184604
245 1 2 _aA Japanese advertising agency :
_ban anthropology of media and markets /
_cBrian Moeran
260 _aRichmond :
_bCurzon,
_cc1996
300 _axi, 322 p. ;
_c23 cm
490 _aConsumAsiaN book series.
504 _aincludes bibliographical references and index
650 0 _aAdvertising agencies
_zJapan
_9184605
650 0 _aAdvertising
_zJapan
_9184606
650 0 _aMass media
_zJapan
_xMarketing
_9184607
830 0 _aConsumAsiaN book series.
_9184609
942 _2ddc
_cBK
999 _c62057
_d62057