000 00860cam a2200265 i 4500
001 61978
003 BD-RjUL
005 20211209081027.0
008 800731s1981 nyua b 001 0 eng
020 _a0444004262
035 _a(BD-RjUL)62103
040 _aDLC
_cDLC
_dDLC
_beng
041 _aeng
082 0 0 _223
_a658.8
_bMAR 1982
245 0 0 _aMarketing decision models /
_cedited by Randall L. Schultz, Andris A. Zoltners.
260 _aNew York :
_bNorth Holland,
_cc1981 [1982].
300 _axii, 298 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographies and index.
650 0 _aMarketing
_xManagement
_xDecision making
_xMathematical models.
_9184444
650 0 _aMarketing
_xMathematical models.
_9184445
700 1 _aSchultz, Randall L.
_9184446
700 1 _aZoltners, Andris A.
_9184447
942 _2ddc
_cBK
999 _c61978
_d61978