000 00725nam a2200253 a 4500
001 61663
003 BD-RjUL
005 20211209081005.0
008 170121s1977 enka 001 0 eng
020 _a0395280591
035 _a(BD-RjUL)61787
040 _aOX/U-1
_beng
_cBD-RjUL
041 _aeng
082 0 0 _223
_a658.8
_bPRM 1977
100 1 _aPride, William M.
_d1942-
_9176353
245 1 0 _aMarketing :
_bbasic concepts and decisions /
_cWilliam M. Pride and O.C. Ferrell.
250 _a2nd ed.
260 _aBoston :
_bHoughton Mifflin,
_cc1977.
300 _axix, 754 p. :
_bill. ;
_c24 cm.
500 _aIncludes index.
650 0 _aMarketing.
_9182579
700 1 _aFerrell, O. C.
_9183573
942 _2ddc
_cBK
999 _c61663
_d61663