000 00739nam a2200241 a 4500
001 61616
003 BD-RjUL
005 20211209081001.0
008 170119s1968 nyua b 000 0 eng d
035 _a(BD-RjUL)61740
040 _aDLC
_cDLC
_dDLC
_dBD-RjUL
_beng
041 _aeng
082 0 0 _a658.8
_223
_bANM 1968
100 1 _aAndersen, R. Clifton
_9183564
245 1 0 _aMarketing insights :
_bselected readings /
_cR. Clifton Andersen and Philip R. Cateora.
250 _a2nd ed.
260 _aNew York :
_bAppleton-Century-Crofts,
_cc1968
300 _axiii, 482 p. :
_bill. ;
_c24 cm.
504 _aBibliographical footnotes and index.
650 0 _aMarketing.
_9182579
700 1 _aCateora, Philip R.
_9233722
942 _2ddc
_cBK
999 _c61616
_d61616