000 00760nam a2200265 a 4500
001 61473
003 BD-RjUL
005 20211209080952.0
008 170118s1981 nyua b 001 0 eng d
020 _a047105948X
035 _a(BD-RjUL)61597
040 _aDLC
_cDLC
_dDLC
_beng
041 _aeng
082 0 0 _a658.8
_bDAM 1981
100 1 _aDavis, Kenneth Rexton,
_d1921-
_9183227
245 1 0 _aMarketing management /
_cKenneth R. Davis.
250 _a4th ed.
260 _aNew York :
_bWiley,
_cc1981.
300 _axix, 778 p. :
_bill. ;
_c24 cm.
490 0 _aWiley series in marketing
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement.
_9175868
942 _2ddc
_cBK
999 _c61473
_d61473