000 00711nam a2200241 a 4500
001 61455
003 BD-RJUL
005 20211209080951.0
008 170118s1974 ilua b 001 0 eng d
020 _a0030885183
035 _a(BD-RJUL)61579
040 _aBD-RJUL
_cBD-RJUL
_dBD-RJUL
_beng
041 _aeng
082 _a658.8
_223
_bBOC 1974
100 1 _aBoone, Louis E.
_9158582
245 1 0 _aContemporary marketing /
_cLouis E. Boone, David L. Kurtz
260 _aChicago :
_bDryden Press,
_cc1974
300 _axviii, 491 p. :
_b ill. ;
_c 24 cm.
504 _aIncludes bibliographical references and indexes
650 0 _aMarketing
_9158583
700 1 _aKurtz, David L.
_9235742
942 _2ddc
_cBK
999 _c61455
_d61455