| 000 | 00868nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 61396 | ||
| 003 | BD-RjUL | ||
| 005 | 20211209080945.0 | ||
| 008 | 170117s1970 maua b 000 0 eng d | ||
| 035 | _a(BD-RjUL)61520 | ||
| 040 |
_aDLC _cDLC _dDLC _beng |
||
| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.8008 _bMEM 1970 |
| 100 | 1 |
_aMeloan, Taylor W., _9183043 |
|
| 245 | 1 | 0 |
_aManagerial marketing policies and decisions / _c[by] Taylor W. Meloan, Samuel V. Smith [and] John J. Wheatley. |
| 260 |
_aBoston : _bHoughton Mifflin, _c1970 |
||
| 300 |
_aix, 575 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing. _9182579 |
|
| 650 | 0 |
_aMarketing _xManagement. _9175868 |
|
| 700 | 1 |
_aSmith, Samuel Van Dyke, _ejoint comp. _9183044 |
|
| 700 | 1 |
_aWheatley, John J., _ejoint comp. _9183045 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c61396 _d61396 |
||