000 00922nam a2200277 a 4500
001 61316
003 BD-RjUL
005 20211209080939.0
008 170117s1980 njua b 001 0 eng d
020 _a0136050557
035 _a(BD-RjUL)61440
040 _aDLC
_cDLC
_dDLC
_dBD-RjUL
_beng
041 _aeng
082 0 0 _a658.848
_223
_bKEM 1980
100 1 _aKeegan, Warren J.
_9182868
245 1 0 _aMultinational marketing management /
_cWarren J. Keegan.
250 _a2nd ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_cc1980.
300 _axxii, 613 p. :
_bill. ;
_c24 cm.
490 0 _aPrentice-Hall international series in management
504 _aIncludes bibliographies and indexes.
650 0 _aExport marketing
_xManagement.
_9177465
650 0 _aExport marketing
_xManagement
_xCase studies.
_9182869
830 _aPrentice-Hall international series in management
_9182871
942 _2ddc
_cBK
999 _c61316
_d61316