| 000 | 00918pam a2200289 i 4500 | ||
|---|---|---|---|
| 001 | 17423 | ||
| 003 | BD-RjUL | ||
| 005 | 20211209000133.0 | ||
| 008 | 140216s1982 njua b 001 0 eng | ||
| 020 | _a0133413888 | ||
| 035 | _a(BD-RjUL)17481 | ||
| 040 |
_aDLC _cDLC _dDLC _beng |
||
| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.8 _bCUF 1982 |
| 100 | 1 |
_aCundiff, Edward W. _948527 |
|
| 245 | 1 | 0 |
_aFundamentals of modern marketing / _cEdward W. Cundiff, Richard R. Still, Norman A. P. Govoni. |
| 250 | _a3d ed. | ||
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1982. |
||
| 300 |
_axiv, 462 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing. _953684 |
|
| 700 | 1 |
_aStill, Richard Ralph, _d1921- _ejoint author. _948526 |
|
| 700 | 1 |
_aGovoni, Norman A. P., _ejoint author. _948528 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c17423 _d17423 |
||