| 000 | 01178cam a22003374a 4500 | ||
|---|---|---|---|
| 001 | 16071 | ||
| 003 | BD-RjUL | ||
| 005 | 20211208235940.0 | ||
| 008 | 140211s2006 enk 001 0 eng | ||
| 020 | _a074944651x | ||
| 035 |
_a(BD-RjUL)16126 _a(OCoLC)ocm58985804 |
||
| 040 |
_aDLC _cDLC _dUKM _dDLC _dBD-RjUL _beng |
||
| 041 | _aeng | ||
| 082 | 0 | 0 |
_a659.2 _bHAC 2006 _222 |
| 100 | 1 |
_aHaywood, Roger, _d1939- _949744 |
|
| 245 | 1 | 0 |
_aCorporate reputation, the brand & the bottom line : _bpowerful proven communication strategies for maximizing value / _cRoger Haywood. |
| 246 | 3 | _aCorporate reputation, the brand and the bottom line | |
| 250 | _a3rd ed. | ||
| 260 |
_aLondon ; _aSterling, VA : _bKogan Page, _cc2006. |
||
| 300 |
_axvi, 320 p. ; _c24 cm. |
||
| 500 | _a"The Chartered Institute of Marketing." | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aPublic relations. _949745 |
|
| 650 | 0 |
_aCorporate image. _949746 |
|
| 650 | 0 |
_aOrganizational effectiveness. _942222 |
|
| 700 | 1 |
_aHaywood, Roger, _d1939- _tManage your reputation. _949747 |
|
| 710 | 2 |
_aChartered Institute of Marketing. _948036 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c16071 _d16071 |
||