000 00786nam a2200265 i 4500
001 15925
003 BD-RjUL
005 20211208235919.0
008 140211s1976 nyua b 001 0 eng
020 _a0070163022
035 _a(BD-RjUL)15980
040 _aDLC
_cDLC
_dDLC
_dBD-RjUL
_beng
041 _aeng
082 0 0 _a658.8
_bDEM 1976
100 1 _aDeLozier, M. Wayne.
_949358
245 1 4 _aThe marketing communications process /
_cM. Wayne DeLozier.
250 _aInternational student ed.
260 _aNew York :
_bMcGraw-Hill,
_cc1976.
300 _axii, 324 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aCommunication in marketing.
_949359
942 _2ddc
_cBK
999 _c15925
_d15925