000 00692nam a2200241 4500
001 15922
003 BD-RjUL
005 20211208235919.0
008 140211s1969 nyua b 001 0 eng
035 _a(BD-RjUL)19577
040 _aDLC
_cDLC
_dDLC
_dBD-RjUL
_beng
041 _aeng
082 0 0 _a658.8
_bELI 1969
100 1 _aElling, Karl A.
_949349
245 1 0 _aIntroduction to modern marketing :
_bAn applied approach
_c Karl A. Elling.
260 _aNew York :
_bMacmillan,
_c1969.
300 _axiv, 431 p. :
_billus. ;
_c24 cm.
504 _aBibliographical footnotes and index.
650 0 _aMarketing.
_949350
942 _2ddc
_cBK
999 _c15922
_d15922