000 00647nam a2200217 a 4500
001 15877
003 BD-RjUL
005 20211208235913.0
008 140211s1967 nus 000 0 eng d
020 _a0844230146
035 _a(BD-RjUL)15932
040 _aBD-RjUL
_beng
_cBD-RjUL
_dBD-RjUL
041 _aeng
082 _a659.13
_bBOS 1967
100 1 _aBogart, Leo.
_949233
245 1 0 _aStrategy in advertising ;
_bmatching media and messages to markets and motivations /
_cLeo Bogart
260 _aLincolnwood, Ill :
_bNTC Business Books,
_c1965.
300 _aix, 336 p. :
_bill. ;
_c21 cm.
650 0 _aAdvertising
_949234
942 _2ddc
_cBK
999 _c15877
_d15877