| 000 | 00863nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 15743 | ||
| 003 | BD-RjUL | ||
| 005 | 20211208235858.0 | ||
| 008 | 140210r20031992njua b 001 0 eng d | ||
| 020 | _a8120314751 | ||
| 035 | _a(BD-RjUL)15798 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-RjUL _beng |
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| 041 | _aeng | ||
| 082 | 0 | 0 |
_220 _a658.8 _bLIM 2003 |
| 100 | 1 |
_aLilien, Gary L., _d1946- _948843 |
|
| 245 | 1 | 0 |
_aMarketing models / _cGary L. Lilien, Philip Kotler, K. Sridhar Moorthy. |
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1992. [Reprinted 2003] |
||
| 300 |
_axv, 803 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. 715-776) and indexes.. | ||
| 650 | 0 |
_aMarketing _xManagement. _948844 |
|
| 700 | 1 |
_aKotler, Philip. _91938 |
|
| 700 | 1 |
_aMoorthy, K. Sridhar. _948845 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c15743 _d15743 |
||