000 01166nam a2200301 a 4500
001 15670
003 BD-RjUL
005 20211208235850.0
008 140210s2007 nju 001 0 eng d
020 _a8177589997
035 _a(BD-RjUL)15725
040 _aBD-RjUL
_beng
_cBD-RjUL
_dBD-RjUL
041 _aeng
082 _a658.8342
_bSCC
100 1 _aSchiffman, Leon G.
_948634
245 1 0 _aConsumer behavior /
_cLeon G. Schiffman, Leslie Lazar Kanuk.
250 _a9th ed.
260 _aUpper Saddle River, N.J. :
_bPearson Education,
_c2007.
300 _axix, 561, [71] p. in various pagings ;
_c26 cm.
500 _aAccompanied by: Instuctor's manual / Kathleen Rathje Zumpfe and Test item file / Steven M. Cox.
504 _aIncludes bibliography and index.
650 0 _aConsumer behavior.
_912811
650 0 _aMotivation research (Marketing)
_912812
700 1 _aKanuk, Leslie Lazar.
_948635
700 1 _aZumpfe, Kathleen Rathje.
_tInstuctor's manual [to accompany] Consumer behavior, 9th ed.
_948636
700 1 _aCox, Steven M.
_q(Steven Michael),
_d1951-
_tTest item file [to accompany] Consumer behavior, 9th ed.
_948637
942 _2ddc
_cBK
_01
999 _c15670
_d15670